
Our Story
Our mission is simple: to make investing and trading easy to understand and more accessible.
We know how overwhelming it can feel at the start—not understanding the jargon, not being able to get simple answers to your questions, not knowing how to make a judgment on what makes a good investment.
We focus on explaining the basics so that you can make your own investment decisions with confidence. It takes between four and five sessions to learn enough to be able to make informed decisions.
We are especially passionate about encouraging more women to trade. Far fewer women are active in the markets compared with men, yet with lower average wages, women can benefit from building an additional income stream.
Trading is not rocket science. It can be learned with clear guidance and a bit of myth-busting.
Let's do it!




